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Free Social Media Calendar Template for Small Businesses

Plan small-business social posts by platform, format, audience, owner, copy readiness, creative readiness, approval, publish date, and CTA.

Do this with AI

Make this social calendar fit your business.

Open the workbook and ask Griddy to adapt platforms, formats, owners, creative states, approvals, publish dates, or CTAs.

Open free small-business social calendarFree to start. No download required.
Also works withExcel Google Sheets
Free Social Media Calendar Template for Small Businesses preview

What is in this workbook?

This workbook has three sheets: Social Publishing Dashboard, Social Publishing Queue, and Setup. Social Publishing Dashboard is the quick-review surface, Social Publishing Queue is the editable working log, and Setup holds supporting inputs, reusable context, or working rules.

How the workflow and formulas work

Use Social Publishing Queue for each post, platform, format, audience, owner, copy and creative readiness, approval state, publish date, and CTA; use Setup for channel mix, approval ownership, and publishing rules. Social Publishing Queue calculates publishing readiness in column K from copy approval, creative readiness, publishing status, publish date, and CTA fields. Social Publishing Dashboard counts queued posts, Ready rows, copy still awaiting approval, and creative still awaiting readiness.

How to use it in Griddy

Replace the sample values before sharing, then review the calculated Social Publishing Dashboard fields after editing the working log. The workbook includes a dropdown validation resource and a conditional-formatting resource for the relevant review or status fields.

Keep sensitive records out of the workbook

Replace every sample and confirm platform requirements. Do not store customer contact data, credentials, private messages, audience exports, or unapproved claims. This workbook is a planning aid and does not replace accounting, legal, HR, tax, or education-record systems.

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Do this with AI

Make this social calendar fit your business.

Open the workbook and ask Griddy to adapt platforms, formats, owners, creative states, approvals, publish dates, or CTAs.

Open free small-business social calendarFree to start. No download required.
Also works withExcel Google Sheets