Free Content Calendar Template for Marketing Teams
Plan marketing content by funnel stage, campaign, deliverable, channel, owner, subject reviewer, approval status, and publish date.
Do this with AI
Make this content calendar fit your marketing team.
Open the workbook and ask Griddy to adapt funnel stages, campaigns, formats, reviewers, approval states, channels, or publish dates.
What is in this workbook?
This workbook has three sheets: Marketing Content Dashboard, Marketing Content Queue, and Setup. Marketing Content Dashboard is the quick-review surface, Marketing Content Queue is the editable working log, and Setup holds supporting inputs, reusable context, or working rules.
How the workflow and formulas work
Use Marketing Content Queue for the deliverable, campaign context, format, channel, owner, approver, status, publish date, and next action; use Setup for approval rules, review cadence, and safe working conventions. Marketing Content Queue calculates a row-level readiness signal from approval, publish date, and next action. Marketing Content Dashboard counts the editable queue, approved or scheduled rows, in-review rows, and formula-flagged Review rows, then links the next review items back to the working sheet.
How to use it in Griddy
Replace the sample values before sharing, then review the calculated Marketing Content Dashboard fields after editing the working log. The workbook includes a dropdown validation resource and a conditional-formatting resource for the relevant review or status fields.
Keep sensitive records out of the workbook
Verify every claim against an approved source. Keep credentials, private customer details, audience lists, and embargoed information elsewhere. This workbook is a planning aid and does not replace accounting, legal, HR, tax, or education-record systems.
Related guides
Learn how teams actually use this template
How to Build a Marketing Calendar in Excel
Build a practical marketing calendar in Excel with campaigns, channels, owners, statuses, publish dates, CTAs, and approval tracking.
Read guideExcel & SheetsHow to Plan a Campaign in a Spreadsheet
Plan a marketing campaign in a spreadsheet by mapping goals, channels, assets, owners, deadlines, approvals, and launch tasks in one view.
Read guideExcel & SheetsMarketing Spreadsheet Templates
Marketing spreadsheets are useful when they make campaigns, content, owners, dates, channels, and approvals visible in one operating view.
Read guideDo this with AI
Make this content calendar fit your marketing team.
Open the workbook and ask Griddy to adapt funnel stages, campaigns, formats, reviewers, approval states, channels, or publish dates.
