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Marketing

Free Social Media Calendar Template for Agencies

Plan agency posts by campaign, channel, publish date, format, status, CTA, owner, creative reference, and client approval across three sheets.

Do this with AI

Make this agency social calendar fit your clients.

Open the workbook and ask Griddy to adapt channels, formats, approval states, CTAs, owners, or campaign labels.

Open free agency social calendarFree to start. No download required.
Also works withExcel Google Sheets
Free Social Media Calendar Template for Agencies preview

What is in this workbook?

This workbook has three sheets: Campaign Summary, Posting Calendar, and Asset & Copy Queue. Campaign Summary is the quick-review surface, Posting Calendar is the editable working log, and Asset & Copy Queue holds supporting inputs, reusable context, or working rules.

How the workflow and formulas work

Use Posting Calendar for campaign, platform, publish date and time, format, status, CTA, and owner; use Asset & Copy Queue for creative, copy status, approval, references, and due dates. Campaign Summary counts planned posts, Approved and In review rows, and populated channels. Posting Calendar totals rows marked Scheduled or Approved.

How to use it in Griddy

Replace the sample values before sharing, then review the calculated Campaign Summary fields after editing the working log. The workbook includes a dropdown validation resource and a conditional-formatting resource for the relevant review or status fields.

Keep sensitive records out of the workbook

Use client and campaign labels only. Keep platform credentials, private audience lists, and embargoed customer data elsewhere. This workbook is a planning aid and does not replace accounting, legal, HR, tax, or education-record systems.

Do this with AI

Make this agency social calendar fit your clients.

Open the workbook and ask Griddy to adapt channels, formats, approval states, CTAs, owners, or campaign labels.

Open free agency social calendarFree to start. No download required.
Also works withExcel Google Sheets