Free Marketing Expense Tracker Spreadsheet Template
Compare marketing budgets with actual spend and review status across paid media, creative, events, and software in three sheets.
Do this with AI
Make this marketing expense tracker fit your team.
Open the workbook and ask Griddy to adapt categories, review labels, or budget-versus-actual rows.
What is in this workbook?
This workbook has three sheets: Dashboard, Expense Log, and Setup. Dashboard is the quick-review surface, Expense Log is the editable working log, and Setup holds supporting inputs, reusable context, or working rules.
How the workflow and formulas work
Enter date, vendor or property, category, budget, actual amount, review status, and notes; use Setup to maintain campaign-expense categories. Dashboard counts entries, sums actual spend and variance, and counts lines marked Review. Expense Log calculates Variance as Actual minus Budget.
How to use it in Griddy
Replace the sample values before sharing, then review the calculated Dashboard fields after editing the working log. The workbook includes a dropdown validation resource and a conditional-formatting resource for the relevant review or status fields.
Keep sensitive records out of the workbook
Use campaign IDs and aggregate performance data; do not store customer lists, ad credentials, or payment details here. This workbook is a planning aid and does not replace accounting, legal, HR, tax, or education-record systems.
Related guides
Learn how teams actually use this template
Do this with AI
Make this marketing expense tracker fit your team.
Open the workbook and ask Griddy to adapt categories, review labels, or budget-versus-actual rows.
